
Using social media to reach broader, more diverse audiences is an initiative that began this month to engage more interest in stamp collecting. Select stamps from the 2012 commemorative program will be previewed one at a time throughout the summer.
"Celebrate Scouting, the 'sister' stamp to the 2010 Scouting stamp, pays tribute to scouting organizations for the opportunities and pleasures they have provided millions of youths worldwide," said Stephen Kearney, manager, Stamp Services.
The stamp art was created by Craig Frazier of Mill Valley, CA; under the guidance of art director Derry Noyes of Washington, D.C. Customers may preview the stamps on Facebook, through Twitter @USPSstamps or on the website Beyond the Perf.
Republished with permission from Jamil Green, Marketing Assistant, GSUSA.